If I were to ask you about the last time you had a really great experience as a customer, it might take you 3 seconds to recall a story about a positive, lasting impression of such an experience that left you happy, satisfied, and feeling well cared for. Similarly, it would only take you a few seconds to think of a negative experience you had that left you feeling angry, upset, irritated, ignored, and so forth.
Needless to say, customer experience is an important part of your business’s success. When your customers leave with a positive experience, they are more loyal to your company, more likely to share and refer your services to others, and write positive reviews that help your business retain revenue and gain new customers.
How do you make sure that your customer experience grows your business?
It all starts with first impressions. As the saying goes, you never get a second chance to make a first impression!
Whether you work with a customer for a few hours, a few weeks or a few months, the relationship you develop in that time is vital. From the first phone call to the final “thank you,” contractors should always focus on creating the best experience for every customer, regardless of project length or budget. You can create a truly tailored experience for each customer by simply paying attention and actively listening to what they tell you.